Sydney, Australia. 2 November 2023 — MSC Cruises is delighted to announce the appointment of Luke Mitchell as Groups & Product Specialist. In this pivotal role, Luke will be instrumental in advancing and enriching MSC Cruises' Groups and Product Offerings for the Australian and New Zealand markets, while providing dedicated support to our valued travel partners.


With an extensive background in the travel industry, Luke brings a wealth of experience from various senior roles. His career highlights include Product & contracting manger at AAT Kings, Trafalgar, Inspiring Journeys most recently from May 2022 to Sept 2023. Prior to this Mitchell was the Senior product & procurement manager at Insider Journeys for a period of four years, having previously being the Product & contracting manager at Discova Tokyo/ Beijing.  


Luke Mitchell's tenure in senior product, contracting, and commercial development roles has equipped him with a profound understanding of the travel industry. His strategic insight and extensive experience will be invaluable in further strengthening MSC Cruises' position in the Australian and New Zealand market.


"Luke Mitchell’s appointment comes at an exciting time for MSC Cruises as we continue our commitment to delivering exceptional experiences for our guests," said Lisa Teiotu, Managing director at MSC Cruises Australia & New Zealand. "Luke's proficiency and industry expertise will be integral in shaping our Groups and Product offerings, ensuring that our travel partners and guests receive unparalleled service and remarkable cruise experiences."


Luke Mitchell's strategic responsibilities in his new role will involve spearheading the development of product offerings and fostering partnerships with travel partners. His goal is to curate distinctive and tailored product that resonate with the preferences of MSC Cruises group travel partners.


MSC Cruises eagerly anticipates the impactful contributions that Luke will make to the company's growth and commitment to excellence. His appointment is a testament to MSC Cruises' dedication to recruiting top-tier talent to elevate the experience and service for valued partners.